Digital obscurity occurs when brands lack structured semantic context in their digital presence, making them invisible to AI-powered search engines like ChatGPT, Claude, Gemini, and Perplexity. When customers ask AI agents for recommendations, only brands with proper knowledge graph implementation appear in results. Without Schema.org markup, JSON-LD structured data, and validated knowledge graphs, your brand cannot be discovered, understood, or recommended by agentic AI systems for agentic commerce.
