Sector Use Cases for Schema
Industry Sectors – VISEON: Traditional SEO isn’t enough. Your brand needs to be discoverable by AI. Whether you’re in insurance, fintech, healthcare, or e-commerce, VISEON helps you stay visible to generative AI systems where your customers are searching.
Insurance
Pet Insurance
The Problem
Pet owners use AI assistants to compare coverage, pricing, and exclusions before buying. Without schema markup, your policies don’t appear in ChatGPT, Claude, or Gemini recommendations.
Your Loss
- Invisible to 80% of AI-assisted research
- Lost customers to competitors appearing in AI search
- 12–20 missed customers monthly per mid-sized provider
- £57,600–144,000 annual revenue impact from AI discoverability alone
- Additional 20–40% increase in advertising spend to compensate
VISEON Solution
Schema markup for pet insurance makes your products machine-readable for AI systems, voice commerce, and social platforms.
You’d be barking mad not to get discovered. Email [email protected] today.
General Insurance
The Problem
Customers research home, car, and life insurance on AI systems before contacting providers. Complex policy details need structured data to be properly understood by LLMs.
Your Loss
- Missing from AI comparisons and recommendations
- Competitors with schema appear first in AI responses
- Reduced organic discovery through AI platforms
- Higher customer acquisition costs across paid channels
VISEON Solution
Multi-domain knowledge graphs covering all policy types, ensuring comprehensive coverage in AI search results. see VISEON for Insurance
Financial Services
The Problem
B2B financial decision-makers increasingly use AI assistants for investment research, lending options, and fintech solutions. Without schema, your offerings remain invisible.
Your Loss
- Enterprise customers don’t know you exist
- AI systems cannot parse complex financial products
- Missing from RFP research phases conducted via AI
- Competitive disadvantage against schema-optimised peers
VISEON Solution
Structured data architecture for financial products, ensuring accuracy and compliance visibility in AI systems.
Healthcare & Wellness
The Problem
Patients search for services, specialists, and treatment options through AI before contacting providers. Clinics and practices without schema markup are invisible to these discovery pathways.
Your Loss
- Patients don’t find you through AI recommendations
- Voice assistants cannot direct calls to your practice
- Missing from healthcare comparison platforms
- Reduced organic patient acquisition
VISEON Solution
Healthcare schema implementation across practitioners, services, and treatments, ensuring AI-driven patient discovery.
E-Commerce & Retail
The Problem
Shoppers ask AI “What’s the best product for…?” rather than using traditional search. Without schema, your inventory is invisible to these queries.
Your Loss
- Products missing from AI shopping recommendations
- No visibility in voice commerce channels (Alexa, Google Home)
- Social commerce platforms cannot display your products
- Competitors with schema capture voice and AI shopping traffic
VISEON Solution
Comprehensive product schema across all channels, enabling discovery through AI shopping assistants and social commerce.
SaaS & Software
The Problem
Enterprise buyers use AI to evaluate software solutions during RFP stages. SaaS companies without schema markup don’t appear in competitive evaluations.
Your Loss
- Invisible during AI-assisted vendor research
- Missing from feature comparison queries
- Cannot compete in AI-driven decision-making
- Lower inbound pipeline from AI discovery
VISEON Solution
SaaS product schema enabling accurate representation in AI systems for B2B discovery.
Travel & Hospitality
The Problem
Travellers ask AI assistants “What hotel should I book?” or “Best restaurants near me?” Without schema, your business isn’t recommended.
Your Loss
- Missing from AI travel recommendations
- No voice booking capability through smart speakers
- Invisible to AI-powered concierge services
- Lower direct booking rates
VISEON Solution
Travel and hospitality schema across properties, pricing, and availability for AI-driven discovery.
Legal Services
The Problem
Clients research lawyers and legal services through AI platforms. Without schema, your practice doesn’t appear in recommendations.
Your Loss
- Clients don’t find you during AI-assisted legal research
- Missing from practice area and location queries
- Cannot appear in AI-powered legal referral systems
- Reduced inbound client inquiries
VISEON Solution
Legal services schema for practice areas, expertise, and contact information across AI platforms.
Education & Online Learning
The Problem
Students and professionals ask AI “What course should I take?” Your course is invisible if you lack schema markup.
Your Loss
- Courses missing from AI learning recommendations
- Invisible to prospective student research
- No voice-assisted course discovery
- Lower organic enrolment rates
VISEON Solution
Course and educational program schema for comprehensive AI discoverability.
Real Estate
The Problem
Property buyers research listings through AI before contacting agents. Without schema, your properties aren’t visible in AI comparisons.
Your Loss
- Properties missing from AI-powered searches
- No voice real estate assistant integration
- Competitors with schema capture voice queries
- Reduced inquiry volume
VISEON Solution
Real estate property schema across all listings, ensuring visibility in AI property searches.
The Universal Impact
Across all industries, the pattern is identical: customers use AI systems to research before buying. Without schema markup, your business is invisible to the discovery channels that now drive customer acquisition.
The cost of invisibility
- 15–25% reduction in organic discovery
- 20–40% increase in advertising spend to compensate
- Gradual “digital obscurity” as your brand disappears from AI systems
- Competitive disadvantage that compounds over time
Ready to Be Discovered?
Your industry. Your products. Your customers use AI to find solutions. Don’t let them find your competitors instead.
VISEON audits your AI discoverability and implements schema solutions that make your brand visible across all discovery channels—search, AI assistants, voice commerce, and social platforms.
Get a free assessment of your current AI discoverability position.
Email [email protected] today.
