What is Semantic Strategy?

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Semantic Strategy is your organisation's plan for creating, managing and governing machine-readable data about your business, products and services. Just as Master Data Management became essential for ERP systems, Semantic Strategy is now essential as AI agents become the primary way customers and systems discover and interact with businesses. Semantic Strategy is one component within a broader ecosystem of strategies enabling the Information Superhighway - working alongside your data governance, API strategy and digital transformation initiatives.

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